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FlowBook
Taking the chaos out of scheduling
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The Challenge
Make it easier for businesses that struggle with disorganized and inefficient scheduling to manage their workforce.
The Solution
FlowBook focuses on providing users with a streamlined & transparent scheduling flow for web.
Role
Sole UX/UI Designer
Process
User research and qualitative analysis
Sketching & Ideations
UI Designing & Prototyping
Usability Testing & Synthesizing
Redesigning
Tools
Adobe XD
Miro
M
1-Discovery
1.1 Secondary Research
I compiled secondary research from industry experts to:
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Understand industry standard processes in place for scheduling software
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Identify common user behaviors and experiences with the scheduling
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Understand user needs and frustrations as they relate to scheduling
1.2 Interviews
"I'd like to be able to organize my schedule in advance so I can be prepared for the week"
- Leah
"I appreciate products that help me stay more organized and manage my time"
- Neelam
"I want to increase efficiency in my scheduling and business administration"
- Carlos
"I'm trying to save up money for a bootcamp and I want to save time so I can balance work and my goals"
- Elliot
1.3 User Pain Points
From the user interviews and secondary research, I defined key user pain points.
1.4 Empathy Mapping
After the user interviews, I was able to identify two unique types of users from empathy maps.
Ezra - the employee
Camille- the manager/owner
1.5 Personas
Camille- the manager/owner
And after a deeper look into both empathy maps & user research, I created two personas.
Ezra - the employee
2-IDeation
2.1 How might we?
Writing HMWs helped to generate creative solutions while keeping me focused on the right problems to solve.
1. HMW use employees collective organization to create a transparent scheduling flow?
2. HMW remove the stress out of scheduling?
3. HMW help employees stay organized while saving time?
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4. HMW make staying organized and efficient fun?
5. HMW leverage the chaos of running late to increase efficiency?
6. HMW get employees to schedule themselves?
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2.2 Brainstorm
All the research and synthesis provided me with enough insights to start sketching to generate ideas and establish concepts to tackle users' problems.
2.3 Sitemap
I identified and mapped out key features that my web app needed to include. The sitemap also made sure that the information, function, features, and screens were in line.
3-Design
3.1 Digital Wireframes
After considering ways a user could navigate through the web app, I began refining the initial sketches into low-fidelity wireframes in Adobe XD. I made sure to base screen designs on findings from the user research.
3.2 Iterations & Design Decisions
As the design phase continued, screen designs were iterated on based on findings from user research.
Navigation cues like buttons were key to enabling users to complete core scheduling tasks.
